{"id":44186,"date":"2026-07-27T09:12:00","date_gmt":"2026-07-27T07:12:00","guid":{"rendered":"https:\/\/www.chinasmartbuy.com\/blog\/auto-elettriche-superano-benzina-diesel-europa-tesla-byd\/"},"modified":"2026-08-25T17:09:21","modified_gmt":"2026-08-25T15:09:21","slug":"auto-elettriche-superano-benzina-diesel-europa-tesla-byd","status":"publish","type":"post","link":"https:\/\/www.chinasmartbuy.com\/blog\/auto-elettriche-superano-benzina-diesel-europa-tesla-byd\/","title":{"rendered":"Auto elettriche oltre benzina e diesel in Europa: Tesla e BYD davanti"},"content":{"rendered":"<style>\n  :root {\n    --red: #CC1B1B;\n    --red-light: rgba(204,27,27,0.08);\n    --red-mid: #e84040;\n    --accent-soft-bg: rgba(204,27,27,0.07);\n    --accent-soft-border: rgba(204,27,27,0.18);\n    --text: #1a1a1a;\n    --text-muted: #666;\n    --card: #ffffff;\n    --border: #ebebeb;\n    --page-bg: #ffffff;\n    --surface-soft: #fafafa;\n    --surface-contrast: #f0f0f0;\n    --line-soft: #f5f5f5;\n    --soft-label: #bbb;\n    --muted-label: #999;\n    --copy: #333;\n    --font-head: 'Bebas Neue', sans-serif;\n    --font-body: 'DM Sans', sans-serif;\n    --heading-spacing: 0.04em;\n    --heading-weight: 400;\n    --spec-header-spacing: 0.08em;\n    --quickfacts-shadow: 0 10px 24px rgba(15,23,42,0.06);\n  }\n  .fbp5-wrap,.fbp5-wrap * { box-sizing:border-box; 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gap:40px; }\n    .fbp5-section h2 { font-size:32px; }\n    .fbp5-scheda-row { flex-direction:column; }\n    .fbp5-scheda-key { width:100%; }\n    .rh-phonebox-header { padding:18px 16px; flex-direction:column; align-items:center; }\n    .rh-phonebox-hero { width:150px; height:200px; }\n    .rh-phonebox-highlights { grid-template-columns:repeat(2,minmax(0,1fr)); }\n    .rh-phonebox-colors { padding:16px; }\n    .rh-phonebox-section { grid-template-columns:1fr; }\n    .rh-phonebox-section-label { padding:14px 20px; border-right:none; border-bottom:1px solid var(--border); }\n    .rh-phonebox-section-values { padding:14px 20px; }\n    .rh-affbox-grid { grid-template-columns:1fr; }\n    .rh-affbox-col:not(:last-child) { border-right:none; border-bottom:1px solid var(--line-soft); }\n    .rh-affbox-cta { width:100%; }\n    .rh-downloadjump { align-items:flex-start; flex-direction:column; margin:-22px 0 0; }\n    .rh-downloadjump a { width:100%; }\n    .rh-downloadbox-head { flex-direction:column; }\n    .rh-downloadbox-link { width:100%; }\n    .rh-offerbox-head { flex-direction:column; }\n    .rh-offerbox-links { grid-template-columns:1fr; }\n    .rh-offer-inline-wrap { flex-direction:column; align-items:flex-start; }\n    .rh-offer-inline-cta { width:100%; }\n  }\n<\/style>\n<div class=\"fbp5-wrap rh-json-article\" id=\"rh-article-mt8svzxt-y89h6\" data-rh-article-type=\"comparison\" data-rh-site-profile=\"china-smart-buy\">\n<div class=\"fbp5-intro\">\n<p>Nel primo semestre 2026 il mercato auto europeo ha raggiunto un passaggio simbolico e molto concreto: le vetture plug-in, somma di elettriche pure e ibride ricaricabili, hanno superato per quota le auto solo benzina e diesel. Le BEV hanno toccato il <strong>20,7%<\/strong> del mercato UE, mentre le PHEV hanno aggiunto un altro <strong>9,8%<\/strong>, portando il totale oltre il 30%.<\/p>\n<p>Il dato conta anche per capire come si sta spostando il baricentro dell&#8217;industria: Tesla resta fortissima, BYD accelera insieme ad altri marchi cinesi come Leapmotor e Chery, mentre i costruttori tedeschi perdono terreno.<\/p>\n<\/p><\/div>\n<section class=\"fbp5-section\">\n<div class=\"fbp5-section-label\">Scenario<\/div>\n<h2>Le auto plug-in superano benzina e diesel nel <span>mercato europeo<\/span><\/h2>\n<p>I numeri del primo semestre 2026 mostrano un sorpasso che fino a poco tempo fa sembrava ancora lontano. Le auto solo benzina e diesel sono scese al <strong>29,7%<\/strong> della quota UE, contro il 37,8% registrato un anno prima. Nello stesso periodo le plug-in hanno invece oltrepassato la soglia del 30%, segnale che il mercato non sta pi\u00f9 premiando solo i modelli termici tradizionali.<\/p>\n<p>Il punto interessante \u00e8 che il cambio di mix non riguarda solo le elettriche pure. Anche le ibride ricaricabili contribuiscono in modo visibile alla crescita, segno che una parte della domanda continua a vedere nella ricarica esterna una soluzione pratica di transizione. In sostanza, quasi una nuova auto su tre immatricolata nell&#8217;UE ha ormai una presa di ricarica.<\/p>\n<ul class=\"fbp5-bullet-list\">\n<li>BEV al <strong>20,7%<\/strong> del mercato UE nel primo semestre 2026.<\/li>\n<li>PHEV al <strong>9,8%<\/strong>, per una quota combinata oltre il 30%.<\/li>\n<li>Benzina e diesel insieme scendono al <strong>29,7%<\/strong>, contro il 37,8% dell&#8217;anno precedente.<\/li>\n<li>Il mercato premia sempre di pi\u00f9 i modelli elettrificati, non solo le elettriche pure.<\/li>\n<\/ul>\n<div class=\"rh-quickfacts-grid\">\n<div class=\"rh-quickfacts-card\">\n<div class=\"rh-quickfacts-label\">Nuove auto con ricarica<\/div>\n<div class=\"rh-quickfacts-value\">Quasi una su tre<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"fbp5-highlight\">Per la prima volta le plug-in immatricolate nell&#8217;UE superano le auto solo benzina e diesel.<\/div>\n<div class=\"fbp5-info\">Il dato segna un cambio strutturale pi\u00f9 che un semplice rimbalzo stagionale.<\/div>\n<div class=\"fbp5-scheda\">\n<div class=\"fbp5-scheda-header\">Quote di mercato a confronto<\/div>\n<div class=\"fbp5-scheda-row\">\n<div class=\"fbp5-scheda-key\">BEV<\/div>\n<div class=\"fbp5-scheda-val\">20,7%<\/div>\n<\/p><\/div>\n<div class=\"fbp5-scheda-row\">\n<div class=\"fbp5-scheda-key\">PHEV<\/div>\n<div class=\"fbp5-scheda-val\">9,8%<\/div>\n<\/p><\/div>\n<div class=\"fbp5-scheda-row\">\n<div class=\"fbp5-scheda-key\">Benzina + diesel<\/div>\n<div class=\"fbp5-scheda-val\">29,7%<\/div>\n<\/p><\/div>\n<div class=\"fbp5-scheda-row\">\n<div class=\"fbp5-scheda-key\">Benzina + diesel un anno prima<\/div>\n<div class=\"fbp5-scheda-val\">37,8%<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/section>\n<section class=\"fbp5-section\">\n<div class=\"fbp5-section-label\">Marchi<\/div>\n<h2>Tesla guida, BYD cresce e i marchi <span>cinesi guadagnano spazio<\/span><\/h2>\n<p>La crescita dell&#8217;elettrico in Europa non si distribuisce in modo uniforme tra i costruttori. Tesla continua a capitalizzare la domanda con una presenza molto forte nei modelli pi\u00f9 richiesti, mentre BYD, Leapmotor e Chery stanno aumentando rapidamente la loro penetrazione.<\/p>\n<p>Questo passaggio \u00e8 importante perch\u00e9 mette in relazione prodotto e strategia industriale. Chi ha una gamma EV competitiva e tempi rapidi di espansione commerciale sta raccogliendo i risultati, mentre i gruppi europei storici, in particolare quelli tedeschi, faticano a difendere le quote precedenti. La quota dei costruttori tedeschi \u00e8 infatti scesa al <strong>37,3%<\/strong>.<\/p>\n<ul class=\"fbp5-bullet-list\">\n<li>Quota dei marchi cinesi nel mercato UE salita al <strong>10%<\/strong> in giugno.<\/li>\n<li>Leapmotor cresce del <strong>496%<\/strong> su base annua in giugno.<\/li>\n<li>Chery sale del <strong>271%<\/strong> e BYD del <strong>199%<\/strong>.<\/li>\n<li>Tesla registra una crescita del <strong>72%<\/strong>.<\/li>\n<li>I costruttori tedeschi scendono al <strong>37,3%<\/strong> di quota.<\/li>\n<\/ul>\n<div class=\"rh-quickfacts-grid\">\n<div class=\"rh-quickfacts-card\">\n<div class=\"rh-quickfacts-label\">Marchi in evidenza<\/div>\n<div class=\"rh-quickfacts-value\">Tesla, BYD, Leapmotor, Chery<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"fbp5-highlight\">L&#8217;ascesa dei marchi cinesi si intreccia con una domanda EV ormai matura in diversi Paesi europei.<\/div>\n<div class=\"fbp5-info\">Il peso competitivo non dipende pi\u00f9 solo dal brand, ma dalla capacit\u00e0 di portare rapidamente sul mercato modelli elettrici convincenti.<\/div>\n<div class=\"fbp5-scheda\">\n<div class=\"fbp5-scheda-header\">Andamento dei principali vincitori in giugno<\/div>\n<div class=\"fbp5-scheda-row\">\n<div class=\"fbp5-scheda-key\">Leapmotor<\/div>\n<div class=\"fbp5-scheda-val\">+496%<\/div>\n<\/p><\/div>\n<div class=\"fbp5-scheda-row\">\n<div class=\"fbp5-scheda-key\">Chery<\/div>\n<div class=\"fbp5-scheda-val\">+271%<\/div>\n<\/p><\/div>\n<div class=\"fbp5-scheda-row\">\n<div class=\"fbp5-scheda-key\">BYD<\/div>\n<div class=\"fbp5-scheda-val\">+199%<\/div>\n<\/p><\/div>\n<div class=\"fbp5-scheda-row\">\n<div class=\"fbp5-scheda-key\">Tesla<\/div>\n<div class=\"fbp5-scheda-val\">+72%<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/section>\n<section class=\"fbp5-section\">\n<div class=\"fbp5-section-label\">Modelli<\/div>\n<h2>Model Y e Model 3 dominano le immatricolazioni EV in <span>Europa occidentale<\/span><\/h2>\n<p>Le immatricolazioni di giugno in Europa occidentale chiariscono bene quali prodotti stanno trainando il mercato. La <strong>Tesla Model Y<\/strong> \u00e8 stata nettamente la pi\u00f9 registrata con 23.664 unit\u00e0, quasi quattro volte la Volkswagen ID. 3. Al secondo posto si \u00e8 piazzata la <strong>Tesla Model 3<\/strong> con 9.380 unit\u00e0, confermando che Tesla continua a trasformare la forza del marchio in volumi reali.<\/p>\n<p>Interessante anche il risultato della Skoda Elroq, che ha superato la Volkswagen ID. 3 con 6.859 immatricolazioni contro 6.140. \u00c8 un passaggio da osservare con attenzione perch\u00e9 mostra come, dentro gli stessi gruppi europei, la partita si giochi sempre di pi\u00f9 sulla bont\u00e0 del singolo modello e sul suo posizionamento, non solo sulla notoriet\u00e0 del marchio.<\/p>\n<ul class=\"fbp5-bullet-list\">\n<li>Tesla Model Y prima con <strong>23.664<\/strong> immatricolazioni in giugno.<\/li>\n<li>Tesla Model 3 seconda con <strong>9.380<\/strong> unit\u00e0.<\/li>\n<li>Skoda Elroq a <strong>6.859<\/strong>, davanti a Volkswagen ID.3 ferma a <strong>6.140<\/strong>.<\/li>\n<li>Il vantaggio della Model Y sulla ID.3 \u00e8 vicino a quattro volte.<\/li>\n<\/ul>\n<div class=\"rh-quickfacts-grid\">\n<div class=\"rh-quickfacts-card\">\n<div class=\"rh-quickfacts-label\">Area considerata<\/div>\n<div class=\"rh-quickfacts-value\">Europa occidentale<\/div>\n<\/p><\/div>\n<div class=\"rh-quickfacts-card\">\n<div class=\"rh-quickfacts-label\">Paesi inclusi<\/div>\n<div class=\"rh-quickfacts-value\">12 mercati tra cui Germania, Francia, Italia, Spagna e Paesi nordici<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"fbp5-highlight\">Tesla domina sia come brand sia come prodotto, con Model Y e Model 3 ai primi due posti.<\/div>\n<div class=\"fbp5-info\">La classifica suggerisce che oggi contano molto autonomia percepita, prezzo relativo e velocit\u00e0 di consegna, oltre alla semplice presenza a listino.<\/div>\n<div class=\"fbp5-scheda\">\n<div class=\"fbp5-scheda-header\">Top modelli EV per immatricolazioni in giugno<\/div>\n<div class=\"fbp5-scheda-row\">\n<div class=\"fbp5-scheda-key\">Tesla Model Y<\/div>\n<div class=\"fbp5-scheda-val\">23.664<\/div>\n<\/p><\/div>\n<div class=\"fbp5-scheda-row\">\n<div class=\"fbp5-scheda-key\">Tesla Model 3<\/div>\n<div class=\"fbp5-scheda-val\">9.380<\/div>\n<\/p><\/div>\n<div class=\"fbp5-scheda-row\">\n<div class=\"fbp5-scheda-key\">Skoda Elroq<\/div>\n<div class=\"fbp5-scheda-val\">6.859<\/div>\n<\/p><\/div>\n<div class=\"fbp5-scheda-row\">\n<div class=\"fbp5-scheda-key\">Volkswagen ID.3<\/div>\n<div class=\"fbp5-scheda-val\">6.140<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/section>\n<section class=\"fbp5-section\">\n<div class=\"fbp5-section-label\">Prospettive<\/div>\n<h2>La crescita dell&#8217;elettrico \u00e8 forte, ma resta fragile <span>senza incentivi stabili<\/span><\/h2>\n<p>Il quadro resta comunque meno lineare di quanto dica il solo dato aggregato. La crescita del mercato EV \u00e8 stata sostenuta anche dagli incentivi pubblici e questo significa che la domanda potrebbe raffreddarsi se il supporto venisse meno. \u00c8 un elemento decisivo per leggere correttamente il sorpasso sulle auto termiche: il trend \u00e8 reale, ma la sua tenuta nel tempo non \u00e8 ancora scontata.<\/p>\n<p>A pesare \u00e8 anche la forte frammentazione geografica europea. In giugno i veicoli elettrici hanno raggiunto il <strong>67%<\/strong> di quota in Scandinavia, mentre nei Paesi dell&#8217;Europa orientale si sono fermati all&#8217;<strong>8%<\/strong>.<\/p>\n<ul class=\"fbp5-bullet-list\">\n<li>La crescita attuale dipende ancora in parte dagli incentivi all&#8217;acquisto.<\/li>\n<li>In Scandinavia gli EV arrivano al <strong>67%<\/strong> di quota in giugno.<\/li>\n<li>Nei Paesi dell&#8217;Europa orientale la quota si ferma all&#8217;<strong>8%<\/strong>.<\/li>\n<li>Il mercato europeo dell&#8217;elettrico resta molto disomogeneo.<\/li>\n<\/ul>\n<div class=\"fbp5-highlight\">Il sorpasso dell&#8217;elettrico sulle auto termiche \u00e8 reale, ma non ancora uniforme n\u00e9 indipendente dal sostegno pubblico.<\/div>\n<div class=\"fbp5-info\">Per capire i prossimi mesi bisogner\u00e0 osservare insieme incentivi, prezzi e capacit\u00e0 dei costruttori di allargare l&#8217;offerta.<\/div>\n<div class=\"fbp5-scheda\">\n<div class=\"fbp5-scheda-header\">Differenze regionali nella quota EV<\/div>\n<div class=\"fbp5-scheda-row\">\n<div class=\"fbp5-scheda-key\">Scandinavia<\/div>\n<div class=\"fbp5-scheda-val\">67%<\/div>\n<\/p><\/div>\n<div class=\"fbp5-scheda-row\">\n<div class=\"fbp5-scheda-key\">Europa orientale<\/div>\n<div class=\"fbp5-scheda-val\">8%<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/section>\n<\/div>\n<div class=\"rh-attribution-pills\" style=\"display:flex;gap:10px;flex-wrap:wrap;justify-content:flex-start;margin:16px 0 0\"><a href=\"https:\/\/www.notebookcheck.net\/EVs-overtake-ICE-cars-Tesla-and-BYD-dominate.1353067.0.html\" target=\"_blank\" rel=\"noopener\" title=\"Via: Notebookcheck\" aria-label=\"Via: Notebookcheck\" style=\"display:inline-flex;align-items:center;gap:8px;padding:10px 16px;border-radius:16px;background:linear-gradient(135deg,#fff7ed,#ffedd5);color:#c2410c;text-decoration:none;font-size:11px;font-weight:900;letter-spacing:.08em;text-transform:uppercase;border:1px solid rgba(249,115,22,.20);box-shadow:0 8px 22px rgba(249,115,22,.08)\">Via<\/a><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Nel 2026 le auto plug-in superano benzina e diesel nell&#8217;UE. Tesla resta davanti, BYD cresce e i marchi cinesi guadagnano terreno.<\/p>\n","protected":false},"author":9,"featured_media":42909,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_yoast_wpseo_focuskw_text_input":"","footnotes":""},"categories":[480],"tags":[1129,1234],"class_list":["post-44186","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-auto","tag-tesla"],"blocksy_meta":{"styles_descriptor":{"styles":{"desktop":"","tablet":"","mobile":""},"google_fonts":[],"version":8}},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Auto elettriche oltre benzina e diesel in Europa: Tesla e BYD davanti<\/title>\n<meta name=\"description\" content=\"Nel primo semestre 2026 BEV e PHEV superano benzina e diesel nell&#039;UE. 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