{"id":41890,"date":"2026-08-17T11:00:00","date_gmt":"2026-08-17T09:00:00","guid":{"rendered":"https:\/\/www.chinasmartbuy.com\/blog\/?p=41890"},"modified":"2026-08-17T08:40:06","modified_gmt":"2026-08-17T06:40:06","slug":"blackberry-qnx-secusmart-svolta-software-auto-sicurezza","status":"publish","type":"post","link":"https:\/\/www.chinasmartbuy.com\/blog\/blackberry-qnx-secusmart-svolta-software-auto-sicurezza\/","title":{"rendered":"BlackBerry rinasce con QNX e Secusmart: cassa positiva e focus auto"},"content":{"rendered":"\n<link href=\"https:\/\/fonts.googleapis.com\/css2?family=Bebas+Neue&amp;family=DM+Sans:ital,wght@0,300;0,400;0,500;0,600;0,700;1,400&amp;display=swap\" rel=\"stylesheet\">\n<style>\n  :root {\n    --red: #CC1B1B;\n    --red-light: rgba(204,27,27,0.08);\n    --red-mid: #e84040;\n    --accent-soft-bg: rgba(204,27,27,0.07);\n    --accent-soft-border: rgba(204,27,27,0.18);\n    --text: #1a1a1a;\n    --text-muted: #666;\n    --card: #ffffff;\n    --border: #ebebeb;\n    --page-bg: #ffffff;\n    --surface-soft: #fafafa;\n    --surface-contrast: #f0f0f0;\n    --line-soft: #f5f5f5;\n    --soft-label: #bbb;\n    --muted-label: #999;\n    --copy: #333;\n    --font-head: 'Bebas Neue', sans-serif;\n    --font-body: 'DM Sans', sans-serif;\n    --heading-spacing: 0.04em;\n    --heading-weight: 400;\n    --spec-header-spacing: 0.08em;\n    --quickfacts-shadow: 0 10px 24px rgba(15,23,42,0.06);\n  }\n  .fbp5-wrap,.fbp5-wrap * { box-sizing:border-box; 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gap:40px; }\n    .fbp5-section h2 { font-size:32px; }\n    .fbp5-scheda-row { flex-direction:column; }\n    .fbp5-scheda-key { width:100%; }\n    .rh-phonebox-header { padding:18px 16px; flex-direction:column; align-items:center; }\n    .rh-phonebox-hero { width:150px; height:200px; }\n    .rh-phonebox-highlights { grid-template-columns:repeat(2,minmax(0,1fr)); }\n    .rh-phonebox-colors { padding:16px; }\n    .rh-phonebox-section { grid-template-columns:1fr; }\n    .rh-phonebox-section-label { padding:14px 20px; border-right:none; border-bottom:1px solid var(--border); }\n    .rh-phonebox-section-values { padding:14px 20px; }\n    .rh-affbox-grid { grid-template-columns:1fr; }\n    .rh-affbox-col:not(:last-child) { border-right:none; border-bottom:1px solid var(--line-soft); }\n    .rh-affbox-cta { width:100%; }\n    .rh-downloadjump { align-items:flex-start; flex-direction:column; margin:-22px 0 0; }\n    .rh-downloadjump a { width:100%; }\n    .rh-downloadbox-head { flex-direction:column; }\n    .rh-downloadbox-link { width:100%; }\n    .rh-offerbox-head { flex-direction:column; }\n    .rh-offerbox-links { grid-template-columns:1fr; }\n    .rh-offer-inline-wrap { flex-direction:column; align-items:flex-start; }\n    .rh-offer-inline-cta { width:100%; }\n  }\n<\/style>\n<div class=\"fbp5-wrap rh-json-article\" id=\"rh-article-mswv66t8-7r4mm\" data-rh-article-type=\"news\" data-rh-site-profile=\"china-smart-buy\">\n  <div class=\"fbp5-intro\">\n    \n    <p>BlackBerry non produce pi\u00f9 smartphone da anni, ma sta trovando una seconda vita in segmenti molto pi\u00f9 strategici e meno visibili: software automotive e sicurezza delle comunicazioni. Il cambio di rotta, avviato da tempo, sta ora dando risultati concreti anche sul piano finanziario.<\/p><p>Nel primo trimestre dell&#8217;anno la societ\u00e0 \u00e8 tornata a generare cassa positiva, un segnale importante per misurare la solidit\u00e0 operativa. La ripresa ruota soprattutto attorno a due asset: il sistema QNX, largamente usato nell&#8217;industria auto, e la piattaforma di crittografia Secusmart, adottata da governi e grandi organizzazioni.<\/p>\n  <\/div>\n\n      <section class=\"fbp5-section\">\n        <div class=\"fbp5-section-label\">mercato<\/div>\n        <h2>BlackBerry ha completato la svolta dal telefono al <span>software critico<\/span><\/h2>\n        <p>Per chi ricorda BlackBerry come il marchio dei telefoni con tastiera fisica, il cambio di identit\u00e0 \u00e8 radicale. Dopo aver perso terreno con l&#8217;arrivo di iPhone e degli smartphone touch basati su app, l&#8217;azienda canadese ha progressivamente abbandonato l&#8217;hardware fino a fermare la vendita dei suoi telefoni nel 2016, concentrandosi su servizi e software per clienti enterprise.<\/p><p>La fase attuale \u00e8 il risultato di un lavoro lungo circa quindici anni. L&#8217;attuale CEO John Giamatteo, in carica da fine 2023, descrive la societ\u00e0 come passata dalla trasformazione alla crescita. \u00c8 un passaggio rilevante, perch\u00e9 il ritorno a un flusso di cassa positivo all&#8217;inizio dell&#8217;anno fiscale non si vedeva dal 2017 e rafforza l&#8217;idea di un business oggi meno iconico, ma pi\u00f9 stabile.<\/p><p>Anche il mercato sta rivalutando questa nuova BlackBerry: nell&#8217;ultimo anno il titolo \u00e8 salito del 150% e la capitalizzazione si aggira intorno a 5,2 miliardi di dollari, circa 4,8 miliardi di euro. Restano numeri lontani dai massimi storici dell&#8217;era smartphone, ma il segnale \u00e8 chiaro: gli investitori guardano sempre pi\u00f9 al software industriale e meno alla nostalgia per i vecchi terminali.<\/p>\n        \n        \n        \n        \n        \n      <\/section>\n    \n\n      <section class=\"fbp5-section\">\n        <div class=\"fbp5-section-label\">tecnologia<\/div>\n        <h2>QNX e Secusmart sono i pilastri della <span>nuova BlackBerry<\/span><\/h2>\n        <p>Il tassello pi\u00f9 importante \u00e8 <strong>QNX<\/strong>, sistema operativo acquisito nel 2010 per circa 200 milioni di dollari, oggi al centro della presenza di BlackBerry nell&#8217;automotive. La tecnologia viene gi\u00e0 utilizzata da quasi tutti i produttori di auto e la sua diffusione continua ad allargarsi nei progetti futuri in Cina, Europa e Nord America.<\/p><p>Oltre alle auto, QNX trova spazio anche in robotica, dispositivi medicali, difesa e aerospazio. \u00c8 proprio questa versatilit\u00e0 a rendere il prodotto interessante: non si tratta solo di infotainment o cruscotti digitali, ma di software impiegato in ambienti dove affidabilit\u00e0 e continuit\u00e0 operativa contano pi\u00f9 della visibilit\u00e0 del marchio.<\/p><p>Il secondo motore \u00e8 <strong>Secusmart<\/strong>, acquisita nel 2014, specializzata in comunicazioni cifrate. BlackBerry fornisce oggi a 20 governi servizi di voce, messaggistica e comunicazioni con standard di protezione di livello NATO. In uno scenario internazionale pi\u00f9 instabile e con maggiori investimenti nella difesa, questo segmento pu\u00f2 diventare sempre pi\u00f9 rilevante.<\/p><p>C&#8217;\u00e8 poi un ulteriore elemento da seguire: l&#8217;espansione della collaborazione con Nvidia nell&#8217;ambito della physical AI. BlackBerry punta a portare il proprio software in ambiti come guida autonoma, robot umanoidi, robot chirurgici, imaging medico e automazione industriale.<\/p>\n        \n        \n        \n        \n        \n      <\/section>\n    \n<\/div><div class=\"rh-attribution-pills\" style=\"display:flex;gap:10px;flex-wrap:wrap;justify-content:flex-start;margin:16px 0 0\"><a href=\"https:\/\/www.ithome.com\/0\/990\/590.htm\" target=\"_blank\" rel=\"noopener\" title=\"Via: VIA\" aria-label=\"Via: VIA\" style=\"display:inline-flex;align-items:center;gap:8px;padding:10px 16px;border-radius:16px;background:linear-gradient(135deg,#fff7ed,#ffedd5);color:#c2410c;text-decoration:none;font-size:11px;font-weight:900;letter-spacing:.08em;text-transform:uppercase;border:1px solid rgba(249,115,22,.20);box-shadow:0 8px 22px rgba(249,115,22,.08)\">Via<\/a><\/div>\n","protected":false},"excerpt":{"rendered":"<p>BlackBerry consolida la sua trasformazione: QNX guida la crescita nell&#8217;auto, Secusmart rafforza il business della sicurezza e torna la cassa positiva.<\/p>\n","protected":false},"author":10,"featured_media":41889,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_yoast_wpseo_focuskw_text_input":"BlackBerry QNX Secusmart","footnotes":""},"categories":[480],"tags":[1129,1297],"class_list":["post-41890","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-auto","tag-blackberry"],"blocksy_meta":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>BlackBerry rinasce con QNX e Secusmart: cassa positiva e focus auto<\/title>\n<meta name=\"description\" content=\"BlackBerry non fa pi\u00f9 smartphone, ma cresce con QNX per l&#039;auto e Secusmart per la sicurezza. 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