{"id":37182,"date":"2026-07-08T06:29:06","date_gmt":"2026-07-08T04:29:06","guid":{"rendered":"https:\/\/www.chinasmartbuy.com\/blog\/shenzhen-university-advanced-technology-inglese-comunicazione-interculturale-2026\/"},"modified":"2026-07-08T06:29:21","modified_gmt":"2026-07-08T04:29:21","slug":"shenzhen-university-advanced-technology-inglese-comunicazione-interculturale-2026","status":"publish","type":"post","link":"https:\/\/www.chinasmartbuy.com\/blog\/shenzhen-university-advanced-technology-inglese-comunicazione-interculturale-2026\/","title":{"rendered":"Shenzhen University of Advanced Technology ridurr\u00e0 l\u2019inglese universitario dal 2026"},"content":{"rendered":"\n\n<style>\n  :root {\n    --red: #CC1B1B;\n    --red-light: rgba(204,27,27,0.08);\n    --red-mid: #e84040;\n    --accent-soft-bg: rgba(204,27,27,0.07);\n    --accent-soft-border: rgba(204,27,27,0.18);\n    --text: #1a1a1a;\n    --text-muted: #666;\n    --card: #ffffff;\n    --border: #ebebeb;\n    --page-bg: #ffffff;\n    --surface-soft: #fafafa;\n    --surface-contrast: #f0f0f0;\n    --line-soft: #f5f5f5;\n    --soft-label: #bbb;\n    --muted-label: #999;\n    --copy: #333;\n    --font-head: 'Bebas Neue', sans-serif;\n    --font-body: 'DM Sans', sans-serif;\n    --heading-spacing: 0.04em;\n    --heading-weight: 400;\n    --spec-header-spacing: 0.08em;\n    --quickfacts-shadow: 0 10px 24px rgba(15,23,42,0.06);\n  }\n  .fbp5-wrap,.fbp5-wrap * { box-sizing:border-box; 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gap:40px; }\n    .fbp5-section h2 { font-size:32px; }\n    .fbp5-scheda-row { flex-direction:column; }\n    .fbp5-scheda-key { width:100%; }\n    .rh-phonebox-header { padding:18px 16px; flex-direction:column; align-items:center; }\n    .rh-phonebox-hero { width:150px; height:200px; }\n    .rh-phonebox-highlights { grid-template-columns:repeat(2,minmax(0,1fr)); }\n    .rh-phonebox-colors { padding:16px; }\n    .rh-phonebox-section { grid-template-columns:1fr; }\n    .rh-phonebox-section-label { padding:14px 20px; border-right:none; border-bottom:1px solid var(--border); }\n    .rh-phonebox-section-values { padding:14px 20px; }\n    .rh-affbox-grid { grid-template-columns:1fr; }\n    .rh-affbox-col:not(:last-child) { border-right:none; border-bottom:1px solid var(--line-soft); }\n    .rh-affbox-cta { width:100%; }\n    .rh-downloadjump { align-items:flex-start; flex-direction:column; margin:-22px 0 0; }\n    .rh-downloadjump a { width:100%; }\n    .rh-downloadbox-head { flex-direction:column; }\n    .rh-downloadbox-link { width:100%; }\n    .rh-offerbox-head { flex-direction:column; }\n    .rh-offerbox-links { grid-template-columns:1fr; }\n    .rh-offer-inline-wrap { flex-direction:column; align-items:flex-start; }\n    .rh-offer-inline-cta { width:100%; }\n  }\n\n  \/* RH_FBP5_CARDS_CSS_V1 *\/\n  .fbp5-related-grid { display:grid; grid-template-columns:repeat(3,1fr); gap:14px; }\n  .fbp5-telegram-grid { grid-template-columns:repeat(2,1fr); }\n  .fbp5-related-card { display:block; overflow:hidden; border:1px solid var(--border,#ebebeb); border-radius:8px; background:var(--card,#fff); color:inherit !important; text-decoration:none !important; transition:transform .18s ease, box-shadow .18s ease, border-color .18s ease; }\n  .fbp5-related-card:hover { transform:translateY(-2px); border-color:rgba(204,27,27,.35); box-shadow:0 16px 36px rgba(18,18,18,.10); }\n  .fbp5-related-card img { display:block; width:100%; aspect-ratio:16\/9; object-fit:cover; background:var(--surface-soft,#fafafa); }\n  .fbp5-related-thumb-placeholder { width:100%; aspect-ratio:16\/9; display:flex; align-items:center; justify-content:center; background:linear-gradient(135deg,rgba(204,27,27,.10),rgba(204,27,27,.03)); color:var(--red,#CC1B1B); font-family:var(--font-head,'Bebas Neue',sans-serif); font-size:28px; letter-spacing:.04em; }\n  .fbp5-related-body { padding:12px; }\n  .fbp5-related-body span { display:block; margin:0 0 6px; color:var(--red,#CC1B1B); font-size:11px; font-weight:900; letter-spacing:.08em; text-transform:uppercase; }\n  .fbp5-related-body strong { display:block; font-size:15px; line-height:1.25; color:var(--text,#1a1a1a); }\n  .fbp5-related-body small { display:block; margin:7px 0 0; color:var(--text-muted,#666); font-size:13px; line-height:1.35; }\n  @media(max-width:720px) {\n    .fbp5-telegram-grid { grid-template-columns:1fr; }\n    .fbp5-related-grid:not(.fbp5-telegram-grid) { grid-template-columns:1fr; }\n    .fbp5-related-grid:not(.fbp5-telegram-grid) .fbp5-related-card { display:grid; grid-template-columns:112px minmax(0,1fr); align-items:stretch; }\n    .fbp5-related-grid:not(.fbp5-telegram-grid) .fbp5-related-card img,\n    .fbp5-related-grid:not(.fbp5-telegram-grid) .fbp5-related-thumb-placeholder { height:100%; min-height:92px; aspect-ratio:auto; }\n  }\n<\/style>\n<div class=\"fbp5-wrap rh-json-article\" id=\"rh-article-mrbkvhsl-rmnrb\" data-rh-article-type=\"news\" data-rh-site-profile=\"china-smart-buy\">\n  <div class=\"fbp5-intro\">\n    \n    <p>Shenzhen University of Advanced Technology introdurr\u00e0 dal <strong>2026<\/strong> una classe sperimentale che prevede la progressiva eliminazione dell\u2019inglese universitario tradizionale, sostituito da corsi di <strong>comunicazione interculturale<\/strong>. L\u2019annuncio arriva dal preside accademico Zhao Wei, gi\u00e0 rettore dell\u2019Universit\u00e0 di Macao.<\/p><p>L\u2019idea di fondo \u00e8 chiara: con strumenti di traduzione e AI sempre pi\u00f9 diffusi, il valore aggiunto non sta solo nella lingua, ma nella capacit\u00e0 di gestire relazioni, negoziazioni e contesti culturali complessi. Per l\u2019ateneo, proprio questo resta uno spazio in cui il pensiero umanistico e la comunicazione reale conservano un peso centrale.<\/p>\n  <\/div><figure class=\"wp-block-image size-large\" style=\"margin:18px 0;display:block;clear:both;width:100%;position:relative;z-index:1\"><a href=\"https:\/\/www.chinasmartbuy.com\/blog\/wp-content\/uploads\/2026\/07\/shenzhen-university-of-advanced-technology-ridurr-l-inglese-universitari-8b280821-b2bd-476e-a2cb.png\" target=\"_blank\" rel=\"noopener\" style=\"display:block;width:100%;position:relative;z-index:2;pointer-events:auto;cursor:zoom-in\"><img decoding=\"async\" src=\"https:\/\/www.chinasmartbuy.com\/blog\/wp-content\/uploads\/2026\/07\/shenzhen-university-of-advanced-technology-ridurr-l-inglese-universitari-8b280821-b2bd-476e-a2cb.png\" alt=\"\u6df1\u5733\u7406\u5de5\u5927\u5b66\u5f00\u5b9e\u9a8c\u73ed\u9010\u6b65\u53d6\u6d88\u5927\u5b66\u82f1\u8bed\uff1a\u6539\u4e3a\u8de8\u6587\u5316\u4ea4\u6d41\u8bfe\u7a0b\uff0cAI \u6a21\u4eff\u4e0d\u6765\u4eba\u6587\u601d\u7ef4\" loading=\"lazy\" style=\"display:block;max-width:100%;height:auto;margin:0 auto;pointer-events:auto\"><\/a><\/figure>\n  \n\n      <section class=\"fbp5-section\">\n        <div class=\"fbp5-section-label\">Didattica<\/div>\n        <h2>La nuova classe sperimentale punta sulla comunicazione interculturale al <span>posto dell\u2019inglese tradizionale<\/span><\/h2>\n        <p>Il cambiamento partir\u00e0 con una classe sperimentale della coorte 2026 e sar\u00e0 introdotto in modo graduale. L\u2019obiettivo non \u00e8 eliminare il rapporto con le lingue straniere, ma spostare il focus dall\u2019insegnamento accademico dell\u2019inglese a una formazione pi\u00f9 pratica sulla gestione dei rapporti internazionali, con attenzione sia alla cultura occidentale sia a quella orientale.<\/p><p>Nel messaggio dell\u2019universit\u00e0 emerge un\u2019impostazione molto concreta: gli studenti dovranno imparare a dialogare con interlocutori stranieri in modo equilibrato, con sicurezza, misura e capacit\u00e0 di lettura del contesto. \u00c8 una scelta che lega la formazione linguistica alle esigenze reali di business, scambio culturale e collaborazione globale.<\/p>\n        <ul class=\"fbp5-bullet-list\"><li>Avvio previsto con una <strong>classe sperimentale 2026<\/strong>.<\/li><li>Progressiva sostituzione del corso di inglese universitario con insegnamenti di <strong>comunicazione interculturale<\/strong>.<\/li><li>Percorso orientato a cultura occidentale, cultura orientale e gestione dei rapporti internazionali.<\/li><li>Taglio pratico: negoziazione, dialogo, equilibrio comunicativo e capacit\u00e0 relazionale.<\/li><\/ul>\n        <div class=\"rh-quickfacts-grid\">\n      <div class=\"rh-quickfacts-card\">\n        <div class=\"rh-quickfacts-label\">Istituzione<\/div>\n        <div class=\"rh-quickfacts-value\">Shenzhen University of Advanced Technology<\/div>\n      <\/div>\n    \n      <div class=\"rh-quickfacts-card\">\n        <div class=\"rh-quickfacts-label\">Figura chiave<\/div>\n        <div class=\"rh-quickfacts-value\">Zhao Wei, preside accademico ed ex rettore dell\u2019Universit\u00e0 di Macao<\/div>\n      <\/div>\n    \n      <div class=\"rh-quickfacts-card\">\n        <div class=\"rh-quickfacts-label\">Tempistica<\/div>\n        <div class=\"rh-quickfacts-value\">Introduzione prevista dal 2026<\/div>\n      <\/div>\n    <\/div>\n        <div class=\"fbp5-highlight\">La novit\u00e0 non riguarda solo la lingua, ma un cambio di approccio: meno studio formale dell\u2019inglese, pi\u00f9 competenze relazionali e culturali applicate.<\/div>\n        <div class=\"fbp5-info\">Si tratta per ora di un progetto sperimentale, non di una riforma generalizzata dell\u2019intero sistema universitario.<\/div>\n        \n      <div class=\"fbp5-scheda\">\n        <div class=\"fbp5-scheda-header\">Dati principali dell\u2019iniziativa<\/div>\n        \n          <div class=\"fbp5-scheda-row\">\n            <div class=\"fbp5-scheda-key\">Formato<\/div>\n            <div class=\"fbp5-scheda-val\">Classe sperimentale<\/div>\n          <\/div>\n        \n          <div class=\"fbp5-scheda-row\">\n            <div class=\"fbp5-scheda-key\">Materia rivista<\/div>\n            <div class=\"fbp5-scheda-val\">Inglese universitario<\/div>\n          <\/div>\n        \n          <div class=\"fbp5-scheda-row\">\n            <div class=\"fbp5-scheda-key\">Nuovo indirizzo<\/div>\n            <div class=\"fbp5-scheda-val\">Comunicazione interculturale<\/div>\n          <\/div>\n        \n          <div class=\"fbp5-scheda-row\">\n            <div class=\"fbp5-scheda-key\">Implementazione<\/div>\n            <div class=\"fbp5-scheda-val\">Graduale<\/div>\n          <\/div>\n        \n      <\/div>\n    \n      <\/section>\n    \n\n      <section class=\"fbp5-section\">\n        <div class=\"fbp5-section-label\">AI e competenze<\/div>\n        <h2>Per l\u2019universit\u00e0 l\u2019AI non sostituisce empatia, giudizio culturale e <span>pensiero umanistico<\/span><\/h2>\n        <p>La scelta didattica si inserisce in un discorso pi\u00f9 ampio sul ruolo dell\u2019intelligenza artificiale nella formazione. Zhao Wei sostiene che l\u2019AI sia efficace nel replicare contenuti standardizzati, ma non possa sostituire davvero la profondit\u00e0 del pensiero umanistico n\u00e9 la qualit\u00e0 della comunicazione tra persone.<\/p><p>Anche con la traduzione in tempo reale ormai accessibile, restano decisive competenze come empatia, senso della misura, comprensione delle differenze culturali e capacit\u00e0 di valutare il tono giusto in una trattativa o in uno scambio istituzionale. In questo quadro, la nuova impostazione dell\u2019ateneo prova a rafforzare proprio le abilit\u00e0 che le macchine non riescono a imitare in modo convincente.<\/p>\n        <ul class=\"fbp5-bullet-list\"><li>L\u2019AI viene vista come forte nella produzione di contenuti <strong>modellati su schemi<\/strong>, non nella comprensione umana profonda.<\/li><li>Traduzione automatica e strumenti digitali non eliminano il bisogno di giudizio culturale.<\/li><li>L\u2019universit\u00e0 collega la nuova offerta didattica a competenze utili in business, dialogo internazionale e collaborazione.<\/li><li>Il messaggio centrale \u00e8 che la comunicazione reale resta una competenza <strong>non facilmente automatizzabile<\/strong>.<\/li><\/ul>\n        <div class=\"rh-quickfacts-grid\">\n      <div class=\"rh-quickfacts-card\">\n        <div class=\"rh-quickfacts-label\">Competenze valorizzate<\/div>\n        <div class=\"rh-quickfacts-value\">Empatia, misura, giudizio culturale, negoziazione<\/div>\n      <\/div>\n    <\/div>\n        <div class=\"fbp5-highlight\">Il punto pi\u00f9 interessante \u00e8 l\u2019uso dell\u2019AI come metro per ridefinire il valore della formazione umanistica, non come semplice alternativa ai corsi linguistici.<\/div>\n        <div class=\"fbp5-info\">Nel dibattito aperto da Zhao Wei compare anche una riflessione pi\u00f9 generale sull\u2019intelligenza artificiale come disciplina ancora in evoluzione, con regole e oggetti di studio non del tutto definiti.<\/div>\n        \n      <div class=\"fbp5-scheda\">\n        <div class=\"fbp5-scheda-header\">Competenze messe al centro<\/div>\n        \n          <div class=\"fbp5-scheda-row\">\n            <div class=\"fbp5-scheda-key\">Abilit\u00e0 umana<\/div>\n            <div class=\"fbp5-scheda-val\">Comunicazione autentica tra persone<\/div>\n          <\/div>\n        \n          <div class=\"fbp5-scheda-row\">\n            <div class=\"fbp5-scheda-key\">Ambito applicativo<\/div>\n            <div class=\"fbp5-scheda-val\">Scambi culturali e trattative<\/div>\n          <\/div>\n        \n          <div class=\"fbp5-scheda-row\">\n            <div class=\"fbp5-scheda-key\">Supporto tecnologico<\/div>\n            <div class=\"fbp5-scheda-val\">Traduzione in tempo reale e strumenti AI<\/div>\n          <\/div>\n        \n          <div class=\"fbp5-scheda-row\">\n            <div class=\"fbp5-scheda-key\">Limite evidenziato<\/div>\n            <div class=\"fbp5-scheda-val\">Difficolt\u00e0 dell\u2019AI nel riprodurre profondit\u00e0 umanistica e sensibilit\u00e0 contestuale<\/div>\n          <\/div>\n        \n      <\/div>\n    \n      <\/section>\n    \n<section class=\"fbp5-section\" data-rh-related-section=\"1\">\n      <div class=\"fbp5-section-label\">Articoli correlati<\/div>\n      <h2>Altre notizie <span>da leggere<\/span><\/h2>\n      <div class=\"fbp5-related-grid\"><a class=\"fbp5-related-card\" href=\"https:\/\/www.chinasmartbuy.com\/blog\/openai-joshua-achiam-lascia-azienda\/\" target=\"_blank\" rel=\"noopener\">\n      <img decoding=\"async\" src=\"https:\/\/www.chinasmartbuy.com\/blog\/wp-content\/uploads\/2026\/07\/openai-ab1b5cff-b8aa-4da1-952a-c9d4-8u5kdubyry.png\" alt=\"OpenAI, Joshua Achiam lascia l\u2019azienda dopo quasi nove anni\" loading=\"lazy\">\n      <div class=\"fbp5-related-body\">\n        <span>ai<\/span>\n        <strong>OpenAI, Joshua Achiam lascia l\u2019azienda dopo quasi nove anni<\/strong>\n        <small>Joshua Achiam lascer\u00e0 OpenAI a fine mese dopo quasi nove anni. Ha lavorato su GPT-4, sicurezza dell\u2019AI e policy.<\/small>\n      <\/div>\n    <\/a><a class=\"fbp5-related-card\" href=\"https:\/\/www.chinasmartbuy.com\/blog\/openai-gpt-5-6-approvato-usa-rilascio-pubblico\/\" target=\"_blank\" rel=\"noopener\">\n      <img decoding=\"async\" src=\"https:\/\/www.chinasmartbuy.com\/blog\/wp-content\/uploads\/2026\/07\/openai-gpt-5-6-approvato-negli-usa-1d17d6b2-4dbe-4519-b6ab-5be9-1j8ladfqto.webp\" alt=\"OpenAI GPT-5.6 approvato negli USA: rilascio pubblico entro la settimana\" loading=\"lazy\">\n      <div class=\"fbp5-related-body\">\n        <span>ai<\/span>\n        <strong>OpenAI GPT-5.6 approvato negli USA: rilascio pubblico entro la settimana<\/strong>\n        <small>Gli Stati Uniti approvano il rilascio pubblico di GPT-5. 6: OpenAI dovrebbe completare il lancio entro la settimana.<\/small>\n      <\/div>\n    <\/a><a class=\"fbp5-related-card\" href=\"https:\/\/www.chinasmartbuy.com\/blog\/avalon-framework-malware-modulare-ai\/\" 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