{"id":34061,"date":"2026-06-30T05:14:23","date_gmt":"2026-06-30T03:14:23","guid":{"rendered":"https:\/\/www.chinasmartbuy.com\/blog\/amazon-aws-anthropic-pagamento-token-modelli-ai\/"},"modified":"2026-06-30T05:14:25","modified_gmt":"2026-06-30T03:14:25","slug":"amazon-aws-anthropic-pagamento-token-modelli-ai","status":"publish","type":"post","link":"https:\/\/www.chinasmartbuy.com\/blog\/amazon-aws-anthropic-pagamento-token-modelli-ai\/","title":{"rendered":"Amazon AWS paghera Anthropic in base ai token per l&#8217;uso dei modelli AI"},"content":{"rendered":"\n\n<style>\n  :root {\n    --red: #CC1B1B;\n    --red-light: rgba(204,27,27,0.08);\n    --red-mid: #e84040;\n    --accent-soft-bg: rgba(204,27,27,0.07);\n    --accent-soft-border: rgba(204,27,27,0.18);\n    --text: #1a1a1a;\n    --text-muted: #666;\n    --card: #ffffff;\n    --border: #ebebeb;\n    --page-bg: #ffffff;\n    --surface-soft: #fafafa;\n    --surface-contrast: #f0f0f0;\n    --line-soft: #f5f5f5;\n    --soft-label: #bbb;\n    --muted-label: #999;\n    --copy: #333;\n    --font-head: 'Bebas Neue', sans-serif;\n    --font-body: 'DM Sans', sans-serif;\n    --heading-spacing: 0.04em;\n    --heading-weight: 400;\n    --spec-header-spacing: 0.08em;\n    --quickfacts-shadow: 0 10px 24px rgba(15,23,42,0.06);\n  }\n  .fbp5-wrap,.fbp5-wrap * { box-sizing:border-box; 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}\n    .rh-downloadbox-link { width:100%; }\n    .rh-offerbox-head { flex-direction:column; }\n    .rh-offerbox-links { grid-template-columns:1fr; }\n    .rh-offer-inline-wrap { flex-direction:column; align-items:flex-start; }\n    .rh-offer-inline-cta { width:100%; }\n  }\n\n  \/* RH_FBP5_CARDS_CSS_V1 *\/\n  .fbp5-related-grid { display:grid; grid-template-columns:repeat(3,1fr); gap:14px; }\n  .fbp5-telegram-grid { grid-template-columns:repeat(2,1fr); }\n  .fbp5-related-card { display:block; overflow:hidden; border:1px solid var(--border,#ebebeb); border-radius:8px; background:var(--card,#fff); color:inherit !important; text-decoration:none !important; transition:transform .18s ease, box-shadow .18s ease, border-color .18s ease; }\n  .fbp5-related-card:hover { transform:translateY(-2px); border-color:rgba(204,27,27,.35); box-shadow:0 16px 36px rgba(18,18,18,.10); }\n  .fbp5-related-card img { display:block; width:100%; aspect-ratio:16\/9; object-fit:cover; background:var(--surface-soft,#fafafa); }\n  .fbp5-related-thumb-placeholder { width:100%; aspect-ratio:16\/9; display:flex; align-items:center; justify-content:center; background:linear-gradient(135deg,rgba(204,27,27,.10),rgba(204,27,27,.03)); color:var(--red,#CC1B1B); font-family:var(--font-head,'Bebas Neue',sans-serif); font-size:28px; letter-spacing:.04em; }\n  .fbp5-related-body { padding:12px; }\n  .fbp5-related-body span { display:block; margin:0 0 6px; color:var(--red,#CC1B1B); font-size:11px; font-weight:900; letter-spacing:.08em; text-transform:uppercase; }\n  .fbp5-related-body strong { display:block; font-size:15px; line-height:1.25; color:var(--text,#1a1a1a); }\n  .fbp5-related-body small { display:block; margin:7px 0 0; color:var(--text-muted,#666); font-size:13px; line-height:1.35; }\n  @media(max-width:720px) {\n    .fbp5-telegram-grid { grid-template-columns:1fr; }\n    .fbp5-related-grid:not(.fbp5-telegram-grid) { grid-template-columns:1fr; }\n    .fbp5-related-grid:not(.fbp5-telegram-grid) .fbp5-related-card { display:grid; grid-template-columns:112px minmax(0,1fr); align-items:stretch; }\n    .fbp5-related-grid:not(.fbp5-telegram-grid) .fbp5-related-card img,\n    .fbp5-related-grid:not(.fbp5-telegram-grid) .fbp5-related-thumb-placeholder { height:100%; min-height:92px; aspect-ratio:auto; }\n  }\n<\/style>\n<div class=\"fbp5-wrap rh-json-article\" id=\"rh-article-mr02owgk-2z5eq\" data-rh-article-type=\"news\" data-rh-site-profile=\"china-smart-buy\">\n  <div class=\"fbp5-intro\">\n    \n    <p>Amazon e Anthropic avrebbero aggiornato una parte importante della loro collaborazione: per l&#8217;uso dei modelli Anthropic su <strong>AWS<\/strong> il pagamento non sarebbe piu legato alla potenza di calcolo, ma al numero di <strong>token<\/strong> elaborati. Il cambio di schema rende piu diretto il legame tra consumo reale del modello e costo sostenuto da Amazon.<\/p><p>La mossa arriva in una fase in cui il gruppo sta cercando di rafforzare i propri modelli proprietari, pur continuando a usare in modo esteso la tecnologia Anthropic in diversi servizi. Tra questi rientrano l&#8217;assistente shopping di Alexa, lo strumento di sviluppo Kiro e l&#8217;assistente per il lavoro Quick.<\/p>\n  <\/div><figure class=\"wp-block-image size-large\" style=\"margin:18px 0;display:block;clear:both;width:100%;position:relative;z-index:1\"><a href=\"https:\/\/www.chinasmartbuy.com\/blog\/wp-content\/uploads\/2026\/06\/amazon-aws-paghera-anthropic-in-base-ai-token-per-l-uso-dei-modelli-ai-d88b6fba-cd4f-4f2b-a1e7-9.webp\" target=\"_blank\" rel=\"noopener\" style=\"display:block;width:100%;position:relative;z-index:2;pointer-events:auto;cursor:zoom-in\"><img decoding=\"async\" src=\"https:\/\/www.chinasmartbuy.com\/blog\/wp-content\/uploads\/2026\/06\/amazon-aws-paghera-anthropic-in-base-ai-token-per-l-uso-dei-modelli-ai-d88b6fba-cd4f-4f2b-a1e7-9.webp\" alt=\"\u6d88\u606f\u79f0\u4e9a\u9a6c\u900a AWS \u5c06\u6309 Token \u5411 Anthropic \u652f\u4ed8\u6a21\u578b\u4f7f\u7528\u8d39\" loading=\"lazy\" style=\"display:block;max-width:100%;height:auto;margin:0 auto;pointer-events:auto\"><\/a><\/figure>\n  \n\n      <section class=\"fbp5-section\">\n        <div class=\"fbp5-section-label\">Accordo<\/div>\n        <h2>Amazon cambia il modello economico per l&#8217;uso di <span>Anthropic su AWS<\/span><\/h2>\n        <p>Il nuovo accordo introdurrebbe una logica di pagamento basata sui token, cioe sulle unita di testo processate dai modelli AI, al posto di un meccanismo calcolato sulla sola capacita computazionale. In pratica, il costo si allinea di piu al volume effettivo di utilizzo del modello.<\/p><p>Per Amazon questo significa anche aggiungere una nuova variabile di spesa nelle attivita che gia dipendono in modo rilevante dai modelli Anthropic. Il punto e importante perche una parte dei servizi AI del gruppo si appoggia oggi a questa tecnologia, mentre la famiglia di modelli Nova non viene ancora considerata abbastanza competitiva da sostituirla in tutti gli scenari.<\/p>\n        <ul class=\"fbp5-bullet-list\"><li>Il pagamento su AWS passerebbe da un criterio basato sulla <strong>potenza di calcolo<\/strong> a uno basato sui <strong>token<\/strong>.<\/li><li>I token rappresentano l&#8217;unita con cui viene misurato il testo elaborato dai modelli generativi.<\/li><li>Il cambio puo rendere piu trasparente il costo operativo dei servizi AI usati da Amazon.<\/li><\/ul>\n        <div class=\"rh-quickfacts-grid\">\n      <div class=\"rh-quickfacts-card\">\n        <div class=\"rh-quickfacts-label\">Piattaforma coinvolta<\/div>\n        <div class=\"rh-quickfacts-value\">Amazon Web Services<\/div>\n      <\/div>\n    \n      <div class=\"rh-quickfacts-card\">\n        <div class=\"rh-quickfacts-label\">Partner AI<\/div>\n        <div class=\"rh-quickfacts-value\">Anthropic<\/div>\n      <\/div>\n    <\/div>\n        <div class=\"fbp5-highlight\">Il passaggio al pagamento per token avvicina i costi AI al consumo reale dei modelli.<\/div>\n        <div class=\"fbp5-info\">L&#8217;intesa si inserisce in una cooperazione piu ampia tra le due aziende, gia molto stretta sul fronte dell&#8217;intelligenza artificiale generativa.<\/div>\n        \n      <div class=\"fbp5-scheda\">\n        <div class=\"fbp5-scheda-header\">Dati chiave dell&#8217;intesa<\/div>\n        \n          <div class=\"fbp5-scheda-row\">\n            <div class=\"fbp5-scheda-key\">Aziende coinvolte<\/div>\n            <div class=\"fbp5-scheda-val\">Amazon e Anthropic<\/div>\n          <\/div>\n        \n          <div class=\"fbp5-scheda-row\">\n            <div class=\"fbp5-scheda-key\">Ambito<\/div>\n            <div class=\"fbp5-scheda-val\">Uso dei modelli Anthropic su AWS<\/div>\n          <\/div>\n        \n          <div class=\"fbp5-scheda-row\">\n            <div class=\"fbp5-scheda-key\">Metodo precedente<\/div>\n            <div class=\"fbp5-scheda-val\">Costo legato alla capacita di calcolo<\/div>\n          <\/div>\n        \n          <div class=\"fbp5-scheda-row\">\n            <div class=\"fbp5-scheda-key\">Metodo indicato<\/div>\n            <div class=\"fbp5-scheda-val\">Costo legato ai token elaborati<\/div>\n          <\/div>\n        \n      <\/div>\n    \n      <\/section>\n    \n\n      <section class=\"fbp5-section\">\n        <div class=\"fbp5-section-label\">Strategia<\/div>\n        <h2>Amazon continua a usare Anthropic, ma punta a ridurre la dipendenza con <span>modelli propri<\/span><\/h2>\n        <p>La situazione ricorda, per impostazione strategica, altre grandi alleanze del settore: da un lato l&#8217;integrazione di modelli esterni nei prodotti, dall&#8217;altro la spinta a costruire una piattaforma proprietaria piu forte. Amazon starebbe quindi cercando di migliorare la competitivita dei suoi modelli interni per limitare nel tempo la dipendenza da partner esterni.<\/p><p>Peter DeSantis, senior vice president di Amazon, ha indicato a meta mese l&#8217;obiettivo di arrivare entro il prossimo anno a un modello proprietario di livello frontiera. E un&#8217;indicazione rilevante per capire la direzione del gruppo: continuare a monetizzare e distribuire AI via AWS, ma con un maggiore controllo tecnologico diretto.<\/p>\n        <ul class=\"fbp5-bullet-list\"><li>I modelli Anthropic alimentano gia servizi come <strong>Alexa Shopping Assistant<\/strong>, <strong>Kiro<\/strong> e <strong>Quick<\/strong>.<\/li><li>Amazon punta a lanciare entro il prossimo anno un modello proprietario di livello avanzato.<\/li><li>La famiglia <strong>Nova<\/strong> al momento non basta ancora a coprire tutte le esigenze strategiche del gruppo.<\/li><\/ul>\n        <div class=\"rh-quickfacts-grid\">\n      <div class=\"rh-quickfacts-card\">\n        <div class=\"rh-quickfacts-label\">Dirigente citato<\/div>\n        <div class=\"rh-quickfacts-value\">Peter DeSantis<\/div>\n      <\/div>\n    \n      <div class=\"rh-quickfacts-card\">\n        <div class=\"rh-quickfacts-label\">Direzione strategica<\/div>\n        <div class=\"rh-quickfacts-value\">Meno dipendenza da modelli esterni<\/div>\n      <\/div>\n    <\/div>\n        <div class=\"fbp5-highlight\">Amazon non sta abbandonando Anthropic, ma sta costruendo le condizioni per avere piu autonomia sul fronte dei modelli AI.<\/div>\n        <div class=\"fbp5-info\">Per chi segue AWS e il mercato enterprise, il punto centrale e che il costo dei modelli e la strategia di integrazione diventano sempre piu importanti quanto le pure prestazioni.<\/div>\n        \n      <div class=\"fbp5-scheda\">\n        <div class=\"fbp5-scheda-header\">Servizi Amazon che usano Anthropic<\/div>\n        \n          <div class=\"fbp5-scheda-row\">\n            <div class=\"fbp5-scheda-key\">Alexa<\/div>\n            <div class=\"fbp5-scheda-val\">Assistente shopping<\/div>\n          <\/div>\n        \n          <div class=\"fbp5-scheda-row\">\n            <div class=\"fbp5-scheda-key\">Kiro<\/div>\n            <div class=\"fbp5-scheda-val\">Strumento di programmazione<\/div>\n          <\/div>\n        \n          <div class=\"fbp5-scheda-row\">\n            <div class=\"fbp5-scheda-key\">Quick<\/div>\n            <div class=\"fbp5-scheda-val\">Assistente per il lavoro<\/div>\n          <\/div>\n        \n      <\/div>\n    \n      <\/section>\n    \n<section class=\"fbp5-section\" data-rh-related-section=\"1\">\n      <div class=\"fbp5-section-label\">Articoli correlati<\/div>\n      <h2>Altre notizie <span>da leggere<\/span><\/h2>\n      <div class=\"fbp5-related-grid\"><a class=\"fbp5-related-card\" href=\"https:\/\/www.chinasmartbuy.com\/blog\/flipper-busy-bar-display-produttivita-prezzo-specifiche\/\" target=\"_blank\" rel=\"noopener\">\n      <img decoding=\"async\" src=\"https:\/\/www.chinasmartbuy.com\/blog\/wp-content\/uploads\/2026\/06\/flipper-busy-bar-screenshot-mounted-screen-may26-16bit-2-ypxjretp0g.webp\" alt=\"Flipper Busy Bar debutta: display smart per produttivit\u00e0, timer e smart home\" loading=\"lazy\">\n      <div class=\"fbp5-related-body\">\n        <span>smart home<\/span>\n        <strong>Flipper Busy Bar debutta: display smart per produttivit\u00e0, timer e smart home<\/strong>\n        <small>Flipper Busy Bar \u00e8 un display da scrivania per produttivit\u00e0 con timer, app, Matter e prezzo da 199 dollari nel prim&#8230;<\/small>\n      <\/div>\n    <\/a><a class=\"fbp5-related-card\" href=\"https:\/\/www.chinasmartbuy.com\/blog\/oneplus-n-series-india-amazon\/\" target=\"_blank\" rel=\"noopener\">\n      <img decoding=\"async\" src=\"https:\/\/www.chinasmartbuy.com\/blog\/wp-content\/uploads\/2026\/06\/oneplus-n-series-in-arrivo-teaser-gsmarena-0000-a3ig3c5q82.jpg\" alt=\"OnePlus N-series in arrivo: smartphone economico e debutto Amazon\" loading=\"lazy\">\n      <div class=\"fbp5-related-body\">\n        <span>oneplus<\/span>\n        <strong>OnePlus N-series in arrivo: smartphone economico e debutto Amazon<\/strong>\n        <small>OnePlus prepara in India una nuova N-series entry-level, venduta su Amazon e pensata per scendere sotto le 20. 000&#8230;<\/small>\n      <\/div>\n    <\/a><a class=\"fbp5-related-card\" href=\"https:\/\/www.chinasmartbuy.com\/blog\/pocket-raccolta-11-milioni-dispositivo-ai-note-smartphone\/\" target=\"_blank\" rel=\"noopener\">\n      <img decoding=\"async\" src=\"https:\/\/www.chinasmartbuy.com\/blog\/wp-content\/uploads\/2026\/06\/pocket-raccoglie-11-milioni-e-spinge-sul-registratore-ai-per-smartphone-pocket-gadget-t4mwq3hjc7.webp\" alt=\"Pocket raccoglie 11 milioni e spinge sul registratore AI per smartphone\" loading=\"lazy\">\n      <div class=\"fbp5-related-body\">\n        <span>smartphone<\/span>\n        <strong>Pocket raccoglie 11 milioni e spinge sul registratore AI per smartphone<\/strong>\n        <small>Pocket ha raccolto 11 milioni di dollari per spingere il suo registratore AI da smartphone, gi\u00e0 venduto in oltre 13&#8230;<\/small>\n      <\/div>\n    <\/a><\/div>\n    <\/section><div class=\"rh-attribution-pills\" style=\"display:flex;gap:10px;flex-wrap:wrap;justify-content:flex-start;margin:16px 0 0\"><a href=\"https:\/\/www.ithome.com\/0\/970\/345.htm\" target=\"_blank\" rel=\"noopener\" title=\"Via: VIA\" aria-label=\"Via: VIA\" style=\"display:inline-flex;align-items:center;gap:8px;padding:10px 16px;border-radius:16px;background:linear-gradient(135deg,#fff7ed,#ffedd5);color:#c2410c;text-decoration:none;font-size:11px;font-weight:900;letter-spacing:.08em;text-transform:uppercase;border:1px solid rgba(249,115,22,.20);box-shadow:0 8px 22px rgba(249,115,22,.08)\">Via<\/a><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Amazon avrebbe deciso di pagare l&#8217;uso dei modelli Anthropic su AWS in base ai token, mentre accelera sullo sviluppo di modelli AI proprietari.<\/p>\n","protected":false},"author":9,"featured_media":34060,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_yoast_wpseo_focuskw_text_input":"Amazon AWS Anthropic pagamento per token","footnotes":""},"categories":[480],"tags":[83,1211],"class_list":["post-34061","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-amazon","tag-smart-home"],"blocksy_meta":{"styles_descriptor":{"styles":{"desktop":"","tablet":"","mobile":""},"google_fonts":[],"version":8}},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Amazon AWS paghera Anthropic in base ai token per l&#039;uso dei modelli AI<\/title>\n<meta name=\"description\" content=\"Amazon e Anthropic avrebbero rivisto l&#039;accordo su AWS: i modelli AI verrebbero pagati per token e non piu in base 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