{"id":27388,"date":"2026-05-14T21:19:00","date_gmt":"2026-05-14T19:19:00","guid":{"rendered":"https:\/\/www.chinasmartbuy.com\/blog\/?p=27388"},"modified":"2026-05-14T19:08:54","modified_gmt":"2026-05-14T17:08:54","slug":"mini-rocketman-city-car-2029","status":"publish","type":"post","link":"https:\/\/www.chinasmartbuy.com\/blog\/mini-rocketman-city-car-2029\/","title":{"rendered":"MINI Rocketman: torna la city car da 3,6 metri"},"content":{"rendered":"\n\n<style>\n  :root {\n    --red: #CC1B1B;\n    --red-light: rgba(204,27,27,0.08);\n    --red-mid: #e84040;\n    --accent-soft-bg: rgba(204,27,27,0.07);\n    --accent-soft-border: rgba(204,27,27,0.18);\n    --text: #1a1a1a;\n    --text-muted: #666;\n    --card: #ffffff;\n    --border: #ebebeb;\n    --page-bg: #ffffff;\n    --surface-soft: #fafafa;\n    --surface-contrast: #f0f0f0;\n    --line-soft: #f5f5f5;\n    --soft-label: #bbb;\n    --muted-label: #999;\n    --copy: #333;\n    --font-head: 'Bebas Neue', sans-serif;\n    --font-body: 'DM Sans', sans-serif;\n    --heading-spacing: 0.04em;\n    --heading-weight: 400;\n    --spec-header-spacing: 0.08em;\n    --quickfacts-shadow: 0 10px 24px rgba(15,23,42,0.06);\n  }\n  .fbp5-wrap,.fbp5-wrap * { box-sizing:border-box; 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}\n  }\n<\/style>\n<div class=\"fbp5-wrap rh-json-article\" id=\"rh-article-mp5qsukh-yymbc\" data-rh-article-type=\"news\" data-rh-site-profile=\"china-smart-buy\">\n  <div class=\"fbp5-intro\">\n    \n    <p>MINI sta studiando il ritorno di Rocketman, la city car concept mostrata nel 2011 a Ginevra e mai arrivata in serie. Il progetto \u00e8 tornato d\u2019attualit\u00e0 perch\u00e9 il marchio vuole capire quanto pu\u00f2 spingersi in basso con dimensioni e prezzo senza rinunciare a sicurezza e dotazioni moderne.<\/p><p>L\u2019idea di base \u00e8 chiara: una vettura lunga circa <strong>3,6 metri<\/strong>, pensata per la citt\u00e0, ma con tutto ci\u00f2 che oggi ci si aspetta da una MINI, quindi assistenti alla guida, struttura robusta e contenuti di sicurezza allineati agli standard attuali.<\/p>\n  <\/div><figure class=\"wp-block-image size-large\" style=\"margin:18px 0;display:block;clear:both;width:100%;position:relative;z-index:1\"><a href=\"https:\/\/www.chinasmartbuy.com\/blog\/wp-content\/uploads\/2026\/05\/mini-rocketman-988e9bce-ffb4-427c-b946-8a57-b2tuba12hv.webp\" target=\"_blank\" rel=\"noopener\" style=\"display:block;width:100%;position:relative;z-index:2;pointer-events:auto;cursor:zoom-in\"><img decoding=\"async\" src=\"https:\/\/www.chinasmartbuy.com\/blog\/wp-content\/uploads\/2026\/05\/mini-rocketman-988e9bce-ffb4-427c-b946-8a57-b2tuba12hv.webp\" alt=\"MINI\u201c\u5341\u4f59\u5e74\u78e8\u4e00\u5251\u201d\uff0c\u915d\u917f\u91cf\u4ea7 2011 \u5e74\u53d1\u5e03\u7684 Rocketman \u6982\u5ff5\u5c0f\u8f66\" loading=\"lazy\" style=\"display:block;max-width:100%;height:auto;margin:0 auto;pointer-events:auto\"><\/a><\/figure>\n  \n\n      <section class=\"fbp5-section\">\n        <div class=\"fbp5-section-label\">progetto<\/div>\n        <h2>MINI Rocketman torna in discussione dopo 15 <span>anni dal concept<\/span><\/h2>\n        <p>Rocketman nasce come studio di stile e di packaging per una MINI ancora pi\u00f9 compatta del modello attuale. Oggi il marchio sta rivalutando quel progetto per capire se possa diventare una vettura di serie, con un taglio pi\u00f9 economico rispetto alla Cooper elettrica o termica attuale.<\/p><p>Holger Hampf, responsabile design di MINI, ha definito Rocketman un progetto interessante proprio perch\u00e9 costringe il team a ripensare gli spazi interni e a stabilire quali funzioni siano davvero inseribili in un corpo vettura cos\u00ec corto.<\/p>\n        <ul class=\"fbp5-bullet-list\"><li>Concept presentato nel <strong>2011<\/strong> al Salone di Ginevra.<\/li><li>Lunghezza stimata intorno a <strong>3,6 metri<\/strong>.<\/li><li>Obiettivo: una MINI pi\u00f9 piccola e pi\u00f9 accessibile della Cooper attuale.<\/li><li>Il progetto resta ancora in fase di studio, senza conferme sui tempi di debutto.<\/li><\/ul>\n        <div class=\"rh-quickfacts-grid\">\n      <div class=\"rh-quickfacts-card\">\n        <div class=\"rh-quickfacts-label\">Designer coinvolto<\/div>\n        <div class=\"rh-quickfacts-value\">Holger Hampf<\/div>\n      <\/div>\n    \n      <div class=\"rh-quickfacts-card\">\n        <div class=\"rh-quickfacts-label\">Tema centrale<\/div>\n        <div class=\"rh-quickfacts-value\">ottimizzazione dello spazio interno<\/div>\n      <\/div>\n    \n      <div class=\"rh-quickfacts-card\">\n        <div class=\"rh-quickfacts-label\">Segmento di confronto<\/div>\n        <div class=\"rh-quickfacts-value\">city car elettriche compatte<\/div>\n      <\/div>\n    <\/div>\n        <div class=\"fbp5-highlight\">La vera sfida non \u00e8 solo rendere Rocketman pi\u00f9 piccola della Cooper, ma farlo senza togliere ci\u00f2 che oggi definisce una MINI moderna: qualit\u00e0 percepita, sicurezza e dotazioni di assistenza alla guida.<\/div>\n        <div class=\"fbp5-info\">MINI non ha indicato una data di lancio e non ha confermato che il progetto arriver\u00e0 davvero in produzione.<\/div>\n        \n      <\/section><figure class=\"wp-block-image size-large\" style=\"margin:18px 0;display:block;clear:both;width:100%;position:relative;z-index:1\"><a href=\"https:\/\/www.chinasmartbuy.com\/blog\/wp-content\/uploads\/2026\/05\/mini-rocketman-9059ccab-57bc-49a1-9390-6438-19o25v61p7.png\" target=\"_blank\" rel=\"noopener\" style=\"display:block;width:100%;position:relative;z-index:2;pointer-events:auto;cursor:zoom-in\"><img decoding=\"async\" src=\"https:\/\/www.chinasmartbuy.com\/blog\/wp-content\/uploads\/2026\/05\/mini-rocketman-9059ccab-57bc-49a1-9390-6438-19o25v61p7.png\" alt=\"MINI\u201c\u5341\u4f59\u5e74\u78e8\u4e00\u5251\u201d\uff0c\u915d\u917f\u91cf\u4ea7 2011 \u5e74\u53d1\u5e03\u7684 Rocketman \u6982\u5ff5\u5c0f\u8f66\" loading=\"lazy\" style=\"display:block;max-width:100%;height:auto;margin:0 auto;pointer-events:auto\"><\/a><\/figure>\n    \n\n      <section class=\"fbp5-section\">\n        <div class=\"fbp5-section-label\">tecnica<\/div>\n        <h2>Pi\u00f9 compatta, ma con ADAS, sicurezza e autonomia da <span>city car elettrica<\/span><\/h2>\n        <p>Il nodo principale \u00e8 tecnico: in una carrozzeria cos\u00ec corta bisogna far convivere sistemi di assistenza alla guida, sensori, requisiti di sicurezza e una struttura che soddisfi le normative pi\u00f9 recenti. Proprio questo rende il progetto complicato, anche se interessante dal punto di vista industriale.<\/p><p>Per mantenere un prezzo inferiore rispetto alla MINI Cooper, Rocketman dovrebbe usare una batteria pi\u00f9 piccola. L\u2019autonomia stimata \u00e8 di circa <strong>241 chilometri<\/strong>, mentre la ricarica rapida non sarebbe una priorit\u00e0 assoluta nel progetto.<\/p>\n        <ul class=\"fbp5-bullet-list\"><li>ADAS e cruise control restano tra le dotazioni da non sacrificare.<\/li><li>La sicurezza deve restare ai livelli attesi dal marchio.<\/li><li>La struttura dovr\u00e0 rispettare requisiti moderni per la protezione dei pedoni.<\/li><li>La batteria sarebbe pi\u00f9 piccola rispetto a quella della Cooper attuale.<\/li><\/ul>\n        <div class=\"rh-quickfacts-grid\">\n      <div class=\"rh-quickfacts-card\">\n        <div class=\"rh-quickfacts-label\">Autonomia prevista<\/div>\n        <div class=\"rh-quickfacts-value\">circa 241 chilometri<\/div>\n      <\/div>\n    \n      <div class=\"rh-quickfacts-card\">\n        <div class=\"rh-quickfacts-label\">Ricarica<\/div>\n        <div class=\"rh-quickfacts-value\">non prioritaria<\/div>\n      <\/div>\n    \n      <div class=\"rh-quickfacts-card\">\n        <div class=\"rh-quickfacts-label\">Sicurezza<\/div>\n        <div class=\"rh-quickfacts-value\">obiettivo di valutazione NCAP a cinque stelle<\/div>\n      <\/div>\n    <\/div>\n        <div class=\"fbp5-highlight\">MINI ribadisce che la sicurezza non sar\u00e0 negoziabile: l\u2019obiettivo \u00e8 una vettura capace di puntare a valutazioni NCAP molto alte, anche su una piattaforma pi\u00f9 piccola del solito.<\/div>\n        <div class=\"fbp5-info\">Rocketman dovr\u00e0 confrontarsi con rivali in arrivo come Renault Twingo, Smart #2 e la futura erede della Volkswagen up!, indicata come ID. Lupo.<\/div>\n        \n      <div class=\"fbp5-scheda\">\n        <div class=\"fbp5-scheda-header\">Dati chiave del progetto Rocketman<\/div>\n        \n          <div class=\"fbp5-scheda-row\">\n            <div class=\"fbp5-scheda-key\">Lunghezza<\/div>\n            <div class=\"fbp5-scheda-val\">circa 3,6 metri<\/div>\n          <\/div>\n        \n          <div class=\"fbp5-scheda-row\">\n            <div class=\"fbp5-scheda-key\">Autonomia stimata<\/div>\n            <div class=\"fbp5-scheda-val\">circa 241 chilometri<\/div>\n          <\/div>\n        \n          <div class=\"fbp5-scheda-row\">\n            <div class=\"fbp5-scheda-key\">Collocazione di mercato<\/div>\n            <div class=\"fbp5-scheda-val\">city car compatta sotto la MINI Cooper<\/div>\n          <\/div>\n        \n          <div class=\"fbp5-scheda-row\">\n            <div class=\"fbp5-scheda-key\">Stato del progetto<\/div>\n            <div class=\"fbp5-scheda-val\">in studio<\/div>\n          <\/div>\n        \n      <\/div>\n    \n      <\/section><figure class=\"wp-block-image size-large\" style=\"margin:18px 0;display:block;clear:both;width:100%;position:relative;z-index:1\"><a href=\"https:\/\/www.chinasmartbuy.com\/blog\/wp-content\/uploads\/2026\/05\/mini-rocketman-8cb8b3b4-e1ff-4a82-b2fd-eac7-1eb4g0taei.webp\" target=\"_blank\" rel=\"noopener\" style=\"display:block;width:100%;position:relative;z-index:2;pointer-events:auto;cursor:zoom-in\"><img decoding=\"async\" src=\"https:\/\/www.chinasmartbuy.com\/blog\/wp-content\/uploads\/2026\/05\/mini-rocketman-8cb8b3b4-e1ff-4a82-b2fd-eac7-1eb4g0taei.webp\" alt=\"MINI\u201c\u5341\u4f59\u5e74\u78e8\u4e00\u5251\u201d\uff0c\u915d\u917f\u91cf\u4ea7 2011 \u5e74\u53d1\u5e03\u7684 Rocketman \u6982\u5ff5\u5c0f\u8f66\" loading=\"lazy\" style=\"display:block;max-width:100%;height:auto;margin:0 auto;pointer-events:auto\"><\/a><\/figure>\n    \n\n      <section class=\"fbp5-section\">\n        <div class=\"fbp5-section-label\">mercato<\/div>\n        <h2>Quando potrebbe arrivare la MINI <span>Rocketman di serie<\/span><\/h2>\n        <p>Sul lancio non ci sono indicazioni ufficiali. MINI non ha confermato una finestra di presentazione e non ha lasciato intendere una tempistica precisa per la versione di serie.<\/p><p>L\u2019ipotesi pi\u00f9 prudente porta comunque lontano: con gli aggiornamenti dell\u2019attuale gamma previsti tra <strong>2027 e 2028<\/strong>, una Rocketman di produzione potrebbe comparire non prima del <strong>2029<\/strong>.<\/p>\n        <ul class=\"fbp5-bullet-list\"><li>Nessuna data ufficiale di presentazione.<\/li><li>Il debutto pi\u00f9 realistico viene collocato non prima del 2029.<\/li><li>Il progetto dovrebbe inserirsi nel segmento delle microcity car elettriche.<\/li><li>Il prezzo atteso sarebbe inferiore a quello della MINI Cooper attuale, ma non \u00e8 stato comunicato un valore preciso.<\/li><\/ul>\n        <div class=\"rh-quickfacts-grid\">\n      <div class=\"rh-quickfacts-card\">\n        <div class=\"rh-quickfacts-label\">Rivali diretti<\/div>\n        <div class=\"rh-quickfacts-value\">Renault Twingo, Smart #2, ID. Lupo<\/div>\n      <\/div>\n    \n      <div class=\"rh-quickfacts-card\">\n        <div class=\"rh-quickfacts-label\">Posizionamento<\/div>\n        <div class=\"rh-quickfacts-value\">pi\u00f9 piccola della Cooper<\/div>\n      <\/div>\n    <\/div>\n        <div class=\"fbp5-highlight\">Rocketman resta soprattutto un esercizio strategico: capire se MINI pu\u00f2 scendere di taglia e di prezzo senza perdere identit\u00e0, contenuti e credibilit\u00e0 tecnica.<\/div>\n        <div class=\"fbp5-info\">Il marchio sta valutando il progetto in parallelo all\u2019evoluzione della gamma esistente, quindi ogni ipotesi sul modello finale va considerata ancora preliminare.<\/div>\n        \n      <\/section>\n    \n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>MINI sta rivalutando Rocketman, la city car concept da 3,6 metri vista nel 2011. Il progetto punta su sicurezza, ADAS e autonomia di circa 241 km.<\/p>\n","protected":false},"author":15,"featured_media":27385,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_yoast_wpseo_focuskw_text_input":"MINI Rocketman","footnotes":""},"categories":[480],"tags":[1129],"class_list":["post-27388","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-auto"],"blocksy_meta":{"styles_descriptor":{"styles":{"desktop":"","tablet":"","mobile":""},"google_fonts":[],"version":8}},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>MINI Rocketman: torna la city car da 3,6 metri<\/title>\n<meta name=\"description\" content=\"MINI valuta il ritorno di Rocketman: city car da 3,6 metri, autonomia di circa 241 km e focus su sicurezza e ADAS.\" \/>\n<meta name=\"robots\" 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